A consortium of academic
and pharmaceutical industry professionals, focused on developing and delivering
pharmaceutical education customized to meet the needs of the corporation.
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Ben Banahan,
Ph.D. |
Pharmaceutical Market Research |
Mark Bard, M.B.A. |
e-Commerce Market
Research |
Stan Bernard,
M.D., M.B.A. |
e-Pharma Strategy |
Gary Bridi, M.B.A. |
Advertising and Promotion |
Arthur Cook, Ph.D., M.S. |
Pharmaceutical Forecasting |
Richard Findlay |
Supply Chain Strategy |
Jim Geddes,
Ed.S. |
Managed Markets |
Barry Ginnetti, M.B.A. |
Marketing Strategy for Managed
Customers |
Bruce Grant |
e-Promotions |
Chris Iacono |
New Product
Launch |
Mick Kolassa, Ph.D., M.B.A. |
Pharmaceutical Pricing and Contracting |
Karen Labenz,
M.A.Ed |
Instructional Design for Adult Learners |
MIchael Latta,
Ph.D. |
Promotion
Analysis and Response |
Tom Lyons,
M.B.A. |
New Product
Planning |
Ed Mathis, Ph.D. |
Analytical Techniques |
Jo Ann Mayer, Ph.D., M.S. |
Medical
Education |
Jack Myka, B.S. |
Pricing and
Contracting |
Melanie Oats, Ph.D., M.B.A. |
Managed Care Customers |
Laurence Poli, Ph.D. |
Marketing Strategy |
Lucy Rose, M.B.A. |
FDA - Promotion
Regulation |
Bill Seasholtz,
M.B.A. |
Positioning and
Competitive Analysis |
Mickey Smith,
Ph.D. |
Marketing
Management and Pharmacy Trade |
Roseanne
Termini, J.D., Ed.M. |
Compliance and
Health Law |
Elaine Webster, M.Ed. |
Applied Statistical Techniques |
George Webster, Ph.D. |
Financial Analysis/ROI Models |
Albert Wertheimer, Ph.D., M.B.A. |
Health Economics and Outcomes Research |
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